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John Erik Setsaas

John Erik Setsaas

Online Trust is Challenged by Deepfakes

Online Trust is Challenged by Deepfakes

"On the internet nobody knows you're a dog." Peter Steiner wrote this in 1993. Last year I amended it: "With AI you can be anyone on the internet." Generation of deepfakes is now embedded in applications and easily available to anyone. It is built
10 Aug 2026 4 min read
My AI generated Lego avatar

My AI generated Lego avatar

I just had some fun with AI, generating my own Lego avatar. What do you think, does it look like me?
10 Aug 2026
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Coming soon

This is Setsaas Trust Advisory, a brand new site by John Erik Setsaas that's just getting started. Things will be up and running here shortly, but you can subscribe in the meantime if you'd like to stay up to date and receive emails when new content
10 Aug 2026
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